Swim City USA often refers to serving communities. With the massive economic impact predicted for St. Charles it is easy to believe we are discussing towns, but we aren’t. Certainly, St. Charles as a city will benefit from the facility tremendously, but when we talk community we are thinking of small unique groups currently underserved in the area in terms of their access to water. Combining the needs of these communities is what makes the facility feasible and sustainable.
A properly planned, constructed and managed facility serves many groups through the increase in current programming and the establishment of new programming.
Increasing Current Programming
Through interviewing and document review, the study group identified areas of current programming which would support growth during the existing months of programming and be able to be expanded into current months without programming. The study took into account all existing competition for programming and other athletic options. Areas of need which were identified include:
Learn to Swim
School Break Activity Camps
Water Safety Education Programs such as Lifeguard training and general water and boating safety
Recreation Swim Team
Family based recreation programs
Aquatic related recreational programs
Stand Up Paddling
Summer Day Camp programming for weather impaired days
Parties, entertainment and functions
Further aquatic programming identified as being in need of space, either as in-house or rental tenants, exist throughout the western suburbs. Some of these include altogether new programming while others are easy expansions of existing programs.
Water Polo Club Team
Synchronized Swim Teams
Masters Swim Team and TriathlonTtraining
Therapy and Rehabilitative services
Specialized Sports Camps
Local programming for clubs and teams
Regional and National programming for institutions such as USA Swimming and USA Diving.
This is not exhaustive. Aquatics programming continues to develop through health based services, competitive and non-competitive training programming and wellness care beyond the average recreational and entertainment users of existing facilities.